Etch/Free checkup

A free digital marketing checkup.

Tell us your business and your website. We look at how customers find you today and send back one page: what is working, what is leaking, and the three changes we would make first. No pitch deck, and no obligation.

Ask for yours.

What do you want more of?

What we check.

  • Your Google Business Profile: categories, photos, reviews and replies
  • How you show up on Google and Maps for the searches that matter
  • Your website on a phone: speed, booking, forms and tap-to-call
  • Tracking: whether your site can tell which ads and pages bring customers
  • Any Google, Facebook or Instagram ads you are running
  • Your email list, and whether your email reaches inboxes
  • What ChatGPT and other AI assistants say when someone asks for a business like yours
  • One or two places AI could take repetitive work off your plate

What you get.

One page in your inbox within two business days, in plain English: what is working, what is leaking, and the three changes we would make first, with what each should do. If you would like, a twenty-minute call to walk through it.

Questions we get.

Is it really free?

Yes. It is how we meet most of our clients, and the page is yours to keep whether we work together or not.

Who does the checkup?

Our team, with AI gathering the data. Jessica or Ryan Decker, Etch's owners, reviews every one before it goes out.

What do you need from us?

Your business name and website. If you run ads, we may ask for read-only access later, but not for the checkup.

Is this the same as the AI audit?

No. The checkup is a free look at your marketing. The AI audit is a deeper two-week review of how work gets done across your business and where AI can take some of it.

Do you only check Nashville businesses?

We focus on Nashville and Middle Tennessee, and are glad to look at a business farther away.